Sustainable consumerism is purchasing more sustainable items and trying to reduce your carbon footprint through making more sustainable selections at the store. I believe that globalization and capitalism are both negative and positive drivers in this phenomenon. Capitalism can be a negative driver because it causes people to buy more, causing them to waste more. Globalization can also be a negative driver because it reduces barriers in trading which can prevent people from buying locally made products by giving people more options. However both globalization and capitalism can also be positive drivers because they could encourage people to buy more sustainable items because they will have the option to. Globalization could help to spread the message of sustainable consumerism to other countries throughout the world. Greenwashing is when items are falsely advertised to seem environmentally friendly. I might be willing to pay a premium for foods labeled “organic”, “local”, or “fair trade” if they were monitored to make sure that the labels were correct, and easier to access. I would rather by food that is locally grown than food that is imported from other states and other countries. However, it would depend on the dollar amount of the premium for these labeled foods. The price of the premium could greatly impact my decision on whether to buy these items. I prefer to shop at the chain stores at Gulf Coast Town Center over the mom and pop stores in downtown Fort Myers because the prices are generally less at the chain stores. Also the shops at Gulf Coast Town Center are at a much closer distance to my house than the mom and pop stores in downtown Fort Myers. However the ramifications of my behaviors are that many of the products at chain stores are imported and could greatly impact my carbon footprint in a negative way.
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